Malang, Indonesia. A capital of USD 1.5 million from the salary of private lessons door to door, selling junk wagon Dian bought toast. There was no definite concept, as long as brightly colored and attractive design.
Dian pay a friend to decorate the cart. Taco food created a cartoon of a mustache and saying Mr Tacoz.
This design change over time until the last, the head of a Mexican with a mustache wearing a red sombrero hat. Not to forget the green paper Mr Tacoz young and old, complete with red pepper garnish.
Mr Tacoz wagon first appeared in Malang in 2007. Bazaar events in schools and colleges into the road opening. Not surprisingly, the sales demand. Until January 2009, after joining the community Hands On (TDA) Franchise, Dian familiar with the concept of partnership.
From there, people know him outside the city of Malang. Two of Bandung and Jakarta wants to be business partners. Followed Jember, Magelang, Solo, Yogyakarta, Bengkulu, Pontianak, Balikpapan, Bogor, and Banjarbaru.
This type of menu is now offered include Soft Taco Rp 9.500 to Rp 15,000, Rp 11,000 Tortilla Nachoz to Rp 12,000, Rp 15,000 Nachoz Corn, Taco Burger Rp 11,000, Rp 14,000 Tacos Beef, Beef Burritoz mozzarella Rp 14,000 and Rp 7,500 Borritoz Egg Scramble .
In Surabaya, Mr Tacoz go to the mall like Tecno Zone Pakuwon Galaxy Mall and Trade Center. Both concept take away Mr Tacoz Express. Dian also makes the concept of order and delivery outlets in Surabaya Sari Delta area.
After the wagon, Dian introduce a prototype mini cafe or cafes in Nunukan, Tarakanap. The concept, buyers can eat on the spot. The location of ancient Mexican style designed, full of wood, stone, and Mexican ethnic ornaments.
Mini cafe is equipped open kitchen so that visitors can see first hand the process of cooking and chocolate making. Minikafe promo price is Rp 75 million, including a manual tools
five-year period of cooperation.